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Denver Drops the "CVB"

Joining many other cities in renaming their visitors bureau, Denver has adopted the new simplified moniker of "Visit Denver." The name change was officially unveiled at the Bureau’s 99th annual meeting on November 13. For now, the full name will retain the “Convention and Visitors Bureau” but will be phased out once people get used to the change. The city will also move away from the Denver.org website and start using its new domain, visitdenver.com.